Saturday , March 7 2026

Team EG

Our team of talented reporters and writers.

IBD wins the KC Milk creative mandate in a multi-agency pitch

IBD India, a Percept – Hakuhodo Company, has won the creative account of KC Milk, the flagship pasteurized milk brand of KC Diary Products Limited. It was a multi-agency pitch held in Chennai, and the account is estimated at INR 14 crore. IBD India will be responsible for revitalizing the brand image of KC …

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4th Edition of The Exchange to Witness Indian and UK Music Professionals Come Together

The United Kingdom’s Department for International Trade in collaboration with Mumbai-based music promoter Submerge are bringing back The Exchange, a dedicated music conference and showcase, to Mumbai in March. The conference will feature music industry professionals from India and the United Kingdom, and will be held on March 28, followed …

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WOOT Factor Makes ICICI R&R Program Exceptional 2.0 a Fun-filled Affair

The fascinating destination of Thiruvananthapuram recently witnessed the congregation of ICICI Bank employees for Exceptional 2.0 – a Rewards and Recognition program from the finance brand organized at the Leela, Kovalam on January 9, 2017. The Leela, Kovalam, India’s only Clifftop beach resort partnered to accommodate this mega celebration and …

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Senses Creations Brings the ‘Indian Mela’ Theme to Life for Sandvine’s Annual Day

Sandvine, a networking equipment multi-national company, celebrated its annual day on March 4 at Marriot Whitefield, Bangalore. The annual day, which the Sandvine team fondly referred to as the ‘Family Day’, was a day for the employees and their families to step outside their busy schedule and enjoy the company of their …

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MEW Delivers Yet Another Lavish Private Celebration, This Time at Nurai Island, Abu Dhabi!

EVENT PARTNERS Planning & Management: Motwane Entertainment & Weddings Décor: Cherry On Top, Dubai Videography & Photography: Vikram Kacher Photography, Dubai The hosts, Shayan and Shazreh Rahman are the toast of the high-flying circuit of Singapore, London and Bangladesh. The charismatic industrial magnate and his incredibly-charming better half are well-known among friends and business associates alike …

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Percept ICE Produces Jaguar Land Rover Showroom Launch with a JJ Valaya Fashion Show

Percept ICE, the Special Projects, Events and Conventions Domain Company of Percept Limited, bagged the mandate of conceptualizing and executing the media inauguration and customer launch event for Jaguar Land Rover’s new retailer in Delhi NCR on January 20 and February 4, respectively. The launch celebration of Shiva Motocorp was …

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Kolkata Hosts India International Travel Mart 2017

With the theme Summer Holidays, the India International Travel Mart 2017 took place from March 3 to 5 at Milan Mela Trade Centre, Kolkata. The event was inaugurated by AB Bardhan, IAS, Principal Secretary, Tourism, Govt. of West Bengal. With this year’s edition of ‘IITM’ in Kolkata, Sphere Travelmedia & Exhibitions Pvt. Ltd., completed …

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ISTORIA In-Sync 5.0 Brings 100 Musicians Together for a Tribute to Amit Trivedi

The Public Relations and Corporate Communication batch of 2016-2017 from the Xavier Institute of Communications (XIC) organised their annual event Istoria on March 5 at the iconic St. Xavier’s College quadrangle. This was the fifth year since the event’s inception and therefore was promoted as ISTORIA In-Sync 5.0. For the …

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Above & Beyond To Spread The Colour Of Music At Holi Reloaded 2017

  Plus nine one, a venture of 3rd Rock Entertainment amd Submerge announced the 5th season of India’s premiere electronic dance music festival – “Holi Reloaded” 2017, presented by Lawman pg 3 and powered by Volkswagen. Being organized at JVPD Ground Juhu on 13thMarch, 2017, the 5th edition of Holi Reloaded promises to be a grand star-studded affair like every year with Bollywood and …

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Vasanth Kumar of Max Fashions India Talks Event IP’s and Marketing Budgets

Max Fashions India is amongst the most experientially focussed brands in the country today. The brand has recently announced properties like Max Emerging Star while it continues to elevate standards of its already existing IPs like Max Design Awards and Max Elite Model Hunt. In an exclusive conversation with Vasanth Kumar, Executive Director …

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